The Confederation of All India Traders (CAIT) and All India Mobile Retailers Association (AIMRA) have criticized a Flipkart advertisement featuring Amitabh Bachchan, stating that it negatively affects shopkeepers' livelihoods and misleads consumers. The trade bodies have filed a complaint with the Central Consumer Protection Authority (CCPA) against the ad. AIMRA has also written to smartphone brands, urging them to clarify that the statements made in the advertisement are not accurate. The Flipkart Big Billion Days sale is set to begin on October 8.
Traders body complains against this Flipkart ad featuring Amitabh Bachchan
October 03, 2023
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The Confederation of All India Traders (CAIT) and All India Mobile Retailers Association (AIMRA) have criticized a Flipkart advertisement featuring Amitabh Bachchan, stating that it negatively affects shopkeepers' livelihoods and misleads consumers. The trade bodies have filed a complaint with the Central Consumer Protection Authority (CCPA) against the ad. AIMRA has also written to smartphone brands, urging them to clarify that the statements made in the advertisement are not accurate. The Flipkart Big Billion Days sale is set to begin on October 8.